{"id":2,"date":"2019-06-20T16:29:19","date_gmt":"2019-06-20T16:29:19","guid":{"rendered":"https:\/\/designhedge.com\/rootbase\/site\/?p=2"},"modified":"2024-09-18T17:19:30","modified_gmt":"2024-09-18T17:19:30","slug":"company","status":"publish","type":"page","link":"https:\/\/designhedge.com\/rootbase\/site\/company\/","title":{"rendered":"Company"},"content":{"rendered":"<div>Get to know us<\/div>\n<h1>the roots of our base<\/h1>\n<div>\n<p>In the heart of the desert, an idea sprouted and took form; transforming the arid sand to an oasis of success.<\/p>\n<\/div>\n<h1>We build interactive experiences for evolving companies.<\/h1>\n<p><img decoding=\"async\" src=\"\/rootbase\/site\/wp-content\/uploads\/2024\/09\/hand.png\" alt=\"\"><\/p>\n<h1><b data-stringify-type=\"bold\">A Foundation for Future-Proof Content Modeling for Non-Technical Founders Becoming CEOs<\/b><\/h1>\n<div>\n<p><span>RootBase is designed not just for developers or technical teams but for founders and business leaders who need to transition into effective CEOs. In today\u2019s digital landscape, managing content, data, and growth can\u2019t be confined to tech experts. RootBase offers a solution that empowers non-technical founders to take control of their company\u2019s digital ecosystem without needing to code or navigate complex systems.<\/span><span aria-label=\"\" class=\"c-mrkdwn__br\" data-stringify-type=\"paragraph-break\"><\/span><span>Much like how\u00a0<\/span><em>Sanity.io<\/em><span>\u00a0simplifies content modeling for developers, RootBase makes content architecture accessible to business leaders who want to focus on strategy, not software. It allows you to structure your data in ways that scale across platforms\u2014websites, apps, and beyond\u2014without the need for extensive technical knowledge. With RootBase, you\u2019re building a foundation where your content isn\u2019t just stored but actively grows with your business.<\/span><\/p>\n<\/div>\n<h1><b data-stringify-type=\"bold\">From Founder to CEO: Scaling with Confidence<\/b><\/h1>\n<div>\n<p><span>RootBase is more than a content management tool\u2014it\u2019s a growth engine designed for the modern CEO. As a founder, your role quickly evolves from hands-on work to overseeing strategy, operations, and growth. RootBase makes this transition easier by providing you with a powerful yet simple framework for managing the digital side of your business. It takes care of the technical complexity so you can focus on scaling your company, building teams, and creating value.<\/span><span aria-label=\"\" class=\"c-mrkdwn__br\" data-stringify-type=\"paragraph-break\"><\/span><span>Whether you\u2019re launching a startup or leading a fast-growing company, RootBase grows with you. You don\u2019t need to be a developer to understand how to organize and leverage your data effectively. RootBase provides you with intuitive tools and a structure that adapts to your needs as a CEO, ensuring that your business can thrive in a digital-first world.<\/span><\/p>\n<\/div>\n<h1><b data-stringify-type=\"bold\">Transform Your Role with RootBase\u2019s Non-Technical Approach<\/b><\/h1>\n<div>\n<p><span>In a world where the line between founder and CEO is increasingly blurred, RootBase enables you to manage your company\u2019s digital footprint with ease. By taking a content-first approach, you\u2019re no longer reliant on developers or tech teams to make essential updates or expansions. Instead, you\u2019re given the tools to shape your brand, products, and customer experiences directly\u2014allowing you to lead with agility and confidence.<\/span><span aria-label=\"\" class=\"c-mrkdwn__br\" data-stringify-type=\"paragraph-break\"><\/span><span>RootBase is more than a platform; it\u2019s a partner in your journey from founder to CEO. It empowers you to oversee your digital infrastructure with the same strategic insight that drives your business forward, freeing you from technical hurdles and giving you full control over your company\u2019s growth.<\/span><\/p>\n<\/div>\n<h1>this is rootBase.<\/h1>\n<div>\n<p>Ever watered by inspiration.<\/p>\n<\/div>\n<ul>\n<li>\n<p>        <img decoding=\"async\" src=\"\/rootbase\/site\/wp-content\/uploads\/2024\/09\/Frame-15.png\" alt=\"\"><\/p>\n<div>Christopher Higgins<\/div>\n<p>Senior Art Director \/\/ CxO<\/p>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/rootbase\/site\/wp-content\/uploads\/2024\/09\/Frame-16.png\" alt=\"\"><\/p>\n<div>Yassica Sem<\/div>\n<p>CFO \/\/ Head of People<\/p>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/rootbase\/site\/wp-content\/uploads\/2024\/09\/Frame-17.png\" alt=\"\"><\/p>\n<div>Cijay Pillai<\/div>\n<p>Creative Director<\/p>\n<\/li>\n<\/ul>\n<h2>Founded with passion.<\/h2>\n<div>\n<h3>The Vision<\/h3>\n<div>\n<p>rootBase empowers startups with a seamless and stunning SaaS platform that simplifies database organization and management. By combining powerful functionality with intuitive design, we make database management easy and enjoyable, freeing up valuable resources so startups can focus on growth. We aim to be the go-to solution for companies seeking reliably beautiful tools that scale with their needs.<\/p>\n<\/div>\n<\/div>\n<div>\n<h3>The Evolution<\/h3>\n<div>\n<p>Founder Christopher Higgins originally started Design Hedge, a creative agency centering bespoke design work for startups and companies. But this was only the start, as the need to scale these growing business was pertinent. Out of the necessary innovation that arises from success, rootBase was born. Founder Higgins sought to create an equally effervescent tool to succeed with style and efficiency.<\/p>\n<\/div>\n<\/div>\n<div><a href=\"#\">Get a Quote<\/a><\/div>\n<p><img decoding=\"async\" src=\"\/rootbase\/site\/wp-content\/uploads\/2024\/09\/Frame-19.png\" alt=\"\"><\/p>\n<h2>Let&#8217;s have a talk together<\/h2>\n<div>\n<p>Whether you&#8217;re a CEO in-the-making or a CEO been-made, rootBase is for every business of every scale, at anytime. Plant the seed now and reap!<\/p>\n<\/div>\n<p>\n    <a href=\"\/rootbase\/site\/company\/\">Schedule A Call<\/a>\n<\/p>\n<h2>Clients<\/h2>\n<ul>\n<li>\n<p><a href=\"#\">Actively Learn<br \/>\n<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Amgen<br \/>\n<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">ARCADE<br \/>\n<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Airbus<br \/>\n<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Asia Society<br \/>\n<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Bloomberg<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Baboon<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Botenego<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Boreal Expert<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Bruisers Inc.<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Bakardo<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Cargo Fargo<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Didier Sachs<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Gibber Gabber<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Molly McGuire<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Narcotics<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Newsnet<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Streetwear<\/a><\/p>\n<\/li>\n<\/ul>\n<ul>\n<li>\n<p><a href=\"#\">Actively Learn<br \/>\n<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Amgen<br \/>\n<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">ARCADE<br \/>\n<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Airbus<br \/>\n<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Asia Society<br \/>\n<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Bloomberg<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Baboon<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Botenego<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Boreal Expert<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Bruisers Inc.<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Bakardo<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Cargo Fargo<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Didier Sachs<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Gibber Gabber<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Molly McGuire<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Narcotics<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Newsnet<\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"#\">Streetwear<\/a><\/p>\n<\/li>\n<\/ul>\n<hr>\n<h2>Contact us<\/h2>\n<ul>\n<li>\n<h3>Phone<\/h3>\n<p><a href=\"tel:5550199\">555-0199<\/a><\/p>\n<\/li>\n<li>\n<h3>Email<\/h3>\n<p><a href=\"mailto:email@example.com\">email@example.com<\/a><\/p>\n<\/li>\n<\/ul>\n<div>\n<h3>Address<\/h3>\n<div>123 Main Street<br \/>\nAnytown 12345<\/div>\n<\/div>\n<div>\n<h3>Social<\/h3>\n<div><a class=\"uk-link-reset\" href=\"https:\/\/www.instagram.com\/\">Instagram<\/a><br \/>\n<a class=\"uk-link-reset\" href=\"https:\/\/facebook.com\/yootheme\">Facebook<\/a><br \/>\n<a class=\"uk-link-reset\" href=\"https:\/\/twitter.com\/yootheme\">Twitter<\/a><br \/>\n<a class=\"uk-link-reset\" href=\"https:\/\/www.behance.net\/\">Behance<\/a><\/div>\n<\/div>\n<p><!--more--><br \/>\n<!-- {\"name\":\"Company\",\"type\":\"layout\",\"children\":[{\"name\":\"Hero\",\"type\":\"section\",\"props\":{\"animation\":\"fade\",\"height\":\"viewport\",\"height_offset_top\":true,\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/company-bg-1.png\",\"image_effect\":\"parallax\",\"image_loading\":true,\"image_parallax_bgx\":\"130\",\"image_position\":\"center-center\",\"image_size\":\"cover\",\"image_width\":\"2560\",\"style\":\"default\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"middle\",\"width\":\"default\"},\"children\":[{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"text_color\":\"dark\",\"width_medium\":\"1-1\"},\"children\":[{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"Get to know us\",\"margin\":\"default\",\"text_align\":\"center\",\"text_style\":\"meta\"}},{\"type\":\"headline\",\"props\":{\"content\":\"the roots of our base\",\"margin_remove_top\":true,\"text_align\":\"center\",\"title_element\":\"h1\",\"title_style\":\"heading-small\"}},{\"type\":\"text\",\"props\":{\"block_align\":\"center\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>In the heart of the desert, an idea sprouted and took form; transforming the arid sand to an oasis of success.<\\\/p>\",\"margin\":\"default\",\"maxwidth\":\"large\",\"text_align\":\"center\"}}]}]}]},{\"name\":\"About\",\"type\":\"section\",\"props\":{\"image_position\":\"center-center\",\"image_size\":\"cover\",\"padding\":\"large\",\"padding_remove_top\":false,\"style\":\"default\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"\",\"width\":\"default\"},\"children\":[{\"type\":\"row\",\"props\":{\"width\":\"small\"},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-1\"},\"children\":[{\"type\":\"headline\",\"props\":{\"content\":\"We build interactive experiences for evolving companies.\",\"text_align\":\"center\",\"title_element\":\"h1\",\"title_style\":\"heading-small\"}},{\"type\":\"divider\",\"props\":{\"block_align\":\"center\",\"divider_element\":\"div\",\"divider_style\":\"icon\",\"margin\":\"large\",\"maxwidth\":\"large\"}}]}]},{\"type\":\"row\",\"props\":{\"margin\":\"xlarge\"},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-1\"},\"children\":[{\"type\":\"image\",\"props\":{\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/hand.png\",\"image_loading\":true,\"image_svg_color\":\"emphasis\",\"image_width\":\"1200\",\"inline_align\":\"center\",\"margin\":\"default\"}}]}]},{\"type\":\"row\",\"props\":{\"margin\":\"xlarge\",\"padding_remove_horizontal\":true,\"width\":\"small\"},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-1\"},\"children\":[{\"type\":\"headline\",\"props\":{\"content\":\"<b data-stringify-type=\\\"bold\\\">A Foundation for Future-Proof Content Modeling for Non-Technical Founders Becoming CEOs<\\\/b>\",\"title_element\":\"h1\"}},{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<p><span>RootBase is designed not just for developers or technical teams but for founders and business leaders who need to transition into effective CEOs. In today\\u2019s digital landscape, managing content, data, and growth can\\u2019t be confined to tech experts. RootBase offers a solution that empowers non-technical founders to take control of their company\\u2019s digital ecosystem without needing to code or navigate complex systems.<\\\/span><span aria-label=\\\"\\\" class=\\\"c-mrkdwn__br\\\" data-stringify-type=\\\"paragraph-break\\\"><\\\/span><span>Much like how\\u00a0<\\\/span><em>Sanity.io<\\\/em><span>\\u00a0simplifies content modeling for developers, RootBase makes content architecture accessible to business leaders who want to focus on strategy, not software. It allows you to structure your data in ways that scale across platforms\\u2014websites, apps, and beyond\\u2014without the need for extensive technical knowledge. With RootBase, you\\u2019re building a foundation where your content isn\\u2019t just stored but actively grows with your business.<\\\/span><\\\/p>\",\"dropcap\":true,\"margin\":\"\",\"text_style\":\"lead\"}}]}]},{\"type\":\"row\",\"props\":{\"margin\":\"xlarge\",\"padding_remove_horizontal\":true,\"width\":\"small\"},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-1\"},\"children\":[{\"type\":\"headline\",\"props\":{\"content\":\"<b data-stringify-type=\\\"bold\\\">From Founder to CEO: Scaling with Confidence<\\\/b>\",\"title_element\":\"h1\"}},{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<p><span>RootBase is more than a content management tool\\u2014it\\u2019s a growth engine designed for the modern CEO. As a founder, your role quickly evolves from hands-on work to overseeing strategy, operations, and growth. RootBase makes this transition easier by providing you with a powerful yet simple framework for managing the digital side of your business. It takes care of the technical complexity so you can focus on scaling your company, building teams, and creating value.<\\\/span><span aria-label=\\\"\\\" class=\\\"c-mrkdwn__br\\\" data-stringify-type=\\\"paragraph-break\\\"><\\\/span><span>Whether you\\u2019re launching a startup or leading a fast-growing company, RootBase grows with you. You don\\u2019t need to be a developer to understand how to organize and leverage your data effectively. RootBase provides you with intuitive tools and a structure that adapts to your needs as a CEO, ensuring that your business can thrive in a digital-first world.<\\\/span><\\\/p>\",\"dropcap\":true,\"margin\":\"\",\"text_style\":\"lead\"}}]}]},{\"type\":\"row\",\"props\":{\"margin\":\"xlarge\",\"padding_remove_horizontal\":true,\"width\":\"small\"},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-1\"},\"children\":[{\"type\":\"headline\",\"props\":{\"content\":\"<b data-stringify-type=\\\"bold\\\">Transform Your Role with RootBase\\u2019s Non-Technical Approach<\\\/b>\",\"title_element\":\"h1\"}},{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<p><span>In a world where the line between founder and CEO is increasingly blurred, RootBase enables you to manage your company\\u2019s digital footprint with ease. By taking a content-first approach, you\\u2019re no longer reliant on developers or tech teams to make essential updates or expansions. Instead, you\\u2019re given the tools to shape your brand, products, and customer experiences directly\\u2014allowing you to lead with agility and confidence.<\\\/span><span aria-label=\\\"\\\" class=\\\"c-mrkdwn__br\\\" data-stringify-type=\\\"paragraph-break\\\"><\\\/span><span>RootBase is more than a platform; it\\u2019s a partner in your journey from founder to CEO. It empowers you to oversee your digital infrastructure with the same strategic insight that drives your business forward, freeing you from technical hurdles and giving you full control over your company\\u2019s growth.<\\\/span><\\\/p>\",\"dropcap\":true,\"margin\":\"\",\"text_style\":\"lead\"}}]}]}]},{\"name\":\"Team\",\"type\":\"section\",\"props\":{\"header_transparent\":true,\"header_transparent_text_color\":\"light\",\"image\":\"wp-content\\\/uploads\\\/about-us-team.jpg\",\"image_effect\":\"fixed\",\"image_parallax_bgy\":\"-130,190\",\"image_position\":\"top-center\",\"image_size\":\"cover\",\"image_width\":\"2560\",\"padding\":\"xlarge\",\"preserve_color\":false,\"style\":\"secondary\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"\",\"width\":\"large\"},\"children\":[{\"type\":\"row\",\"props\":{\"margin\":\"xlarge\"},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-1\"},\"children\":[{\"type\":\"divider\",\"props\":{\"animation\":\"parallax\",\"divider_align\":\"center\",\"divider_element\":\"div\",\"divider_style\":\"small\",\"parallax_easing\":\"1\",\"parallax_opacity\":\"1,0\",\"parallax_y\":\"0,-20\"}},{\"type\":\"headline\",\"props\":{\"animation\":\"parallax\",\"content\":\"this is rootBase.\",\"parallax_easing\":\"1\",\"parallax_opacity\":\"1,0\",\"parallax_y\":\"0,20\",\"text_align\":\"center\",\"title_element\":\"h1\",\"title_style\":\"heading-large\"}},{\"type\":\"text\",\"props\":{\"animation\":\"parallax\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>Ever watered by inspiration.<\\\/p>\",\"margin\":\"default\",\"parallax_easing\":\"1\",\"parallax_opacity\":\"1,0\",\"parallax_y\":\"0,-20\",\"text_align\":\"center\",\"text_style\":\"large\"}}]}]},{\"type\":\"row\",\"props\":{\"margin\":\"xlarge\"},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-1\"},\"children\":[{\"type\":\"gallery\",\"props\":{\"animation\":\"parallax\",\"content_display\":\"lightbox\",\"filter_align\":\"left\",\"filter_all\":true,\"filter_grid_breakpoint\":\"m\",\"filter_grid_width\":\"auto\",\"filter_position\":\"top\",\"filter_style\":\"tab\",\"grid_column_gap\":\"large\",\"grid_default\":\"1\",\"grid_medium\":\"2\",\"grid_mode\":\"parallax\",\"grid_parallax\":420,\"grid_parallax_y\":420,\"grid_row_gap\":\"large\",\"image_box_shadow\":\"large\",\"image_hover_box_shadow\":\"xlarge\",\"image_loading\":true,\"image_orientation\":true,\"image_width\":\"920\",\"item_animation\":true,\"lightbox\":false,\"link_style\":\"default\",\"link_text\":\"\",\"margin\":\"default\",\"meta_align\":\"below-title\",\"meta_element\":\"div\",\"meta_margin\":\"remove\",\"meta_style\":\"\",\"overlay_hover\":false,\"overlay_link\":true,\"overlay_mode\":\"cover\",\"overlay_position\":\"bottom-left\",\"overlay_style\":\"\",\"overlay_transition\":\"fade\",\"parallax_easing\":\"1\",\"parallax_opacity\":\"1,0\",\"show_content\":true,\"show_hover_image\":true,\"show_hover_video\":true,\"show_link\":true,\"show_meta\":true,\"show_title\":true,\"text_align\":\"\",\"text_align_breakpoint\":\"m\",\"text_align_fallback\":\"center\",\"text_color\":\"light\",\"title_element\":\"div\",\"title_hover_style\":\"reset\",\"title_style\":\"h3\"},\"children\":[{\"type\":\"gallery_item\",\"props\":{\"content\":\"\",\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/Frame-15.png\",\"meta\":\"Senior Art Director \\\/\\\/ CxO\",\"title\":\"Christopher Higgins\"}},{\"type\":\"gallery_item\",\"props\":{\"content\":\"\",\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/Frame-16.png\",\"meta\":\"CFO \\\/\\\/ Head of People\",\"title\":\"Yassica Sem\"}},{\"type\":\"gallery_item\",\"props\":{\"content\":\"\",\"image\":\"wp-content\\\/uploads\\\/2024\\\/09\\\/Frame-17.png\",\"meta\":\"Creative Director\",\"title\":\"Cijay Pillai\"}}]}]}]},{\"type\":\"row\",\"props\":{\"column_gap\":\"large\",\"layout\":\"1-3,1-3,1-3\",\"margin\":\"xlarge\",\"row_gap\":\"large\"},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-3\"},\"children\":[{\"type\":\"headline\",\"props\":{\"animation\":\"parallax\",\"content\":\"Founded with passion.\",\"parallax_easing\":\"1\",\"parallax_end\":\"60vh + 60%\",\"parallax_opacity\":\"0.3,1\",\"parallax_y\":\"30,0\",\"text_align\":\"left\",\"text_align_breakpoint\":\"m\",\"text_align_fallback\":\"center\",\"title_element\":\"h2\"}},{\"type\":\"divider\",\"props\":{\"animation\":\"parallax\",\"divider_align\":\"left\",\"divider_align_breakpoint\":\"m\",\"divider_align_fallback\":\"center\",\"divider_element\":\"div\",\"divider_style\":\"small\",\"parallax_easing\":\"1\",\"parallax_end\":\"70vh + 70%\",\"parallax_opacity\":\"0.3,1\",\"parallax_y\":\"50,0\"}}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-3\"},\"children\":[{\"type\":\"panel\",\"props\":{\"animation\":\"parallax\",\"block_align\":\"center\",\"content\":\"\n\n<p>rootBase empowers startups with a seamless and stunning SaaS platform that simplifies database organization and management. By combining powerful functionality with intuitive design, we make database management easy and enjoyable, freeing up valuable resources so startups can focus on growth. We aim to be the go-to solution for companies seeking reliably beautiful tools that scale with their needs.<\\\/p>\",\"content_column_breakpoint\":\"m\",\"icon_width\":80,\"image_align\":\"top\",\"image_grid_breakpoint\":\"m\",\"image_grid_width\":\"1-2\",\"image_svg_color\":\"emphasis\",\"link_style\":\"default\",\"link_text\":\"Read more\",\"margin\":\"default\",\"maxwidth\":\"xlarge\",\"maxwidth_breakpoint\":\"s\",\"meta_align\":\"below-title\",\"meta_element\":\"div\",\"meta_style\":\"text-meta\",\"parallax_easing\":\"1\",\"parallax_end\":\"70vh + 70%\",\"parallax_opacity\":\"0.4,1\",\"parallax_y\":\"70,0\",\"text_align\":\"left\",\"text_align_breakpoint\":\"m\",\"text_align_fallback\":\"center\",\"title\":\"The Vision\",\"title_align\":\"top\",\"title_color\":\"primary\",\"title_element\":\"h3\",\"title_grid_breakpoint\":\"m\",\"title_grid_width\":\"1-2\",\"title_hover_style\":\"reset\",\"title_style\":\"h6\"}}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-3\"},\"children\":[{\"type\":\"panel\",\"props\":{\"animation\":\"parallax\",\"block_align\":\"center\",\"content\":\"\n\n<p>Founder Christopher Higgins originally started Design Hedge, a creative agency centering bespoke design work for startups and companies. But this was only the start, as the need to scale these growing business was pertinent. Out of the necessary innovation that arises from success, rootBase was born. 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